You've got the creative skills.
It's time to level up your business $kills.

You want to start your own creative business, but your internet search for “How to Freelance” has left you overwhelmed. We got you! This course helps you answer the age-old question, "Am I doing this right?” so you can be confident in your process and pricing. 

Each lesson is packed with real-world advice and actionable to-do lists. No fluff for the sake of filling time. Because you're busy: You've got plant ailments to Google, TikToks to binge, and episodes of The Bachelor to hate-watch with loved ones. 

"One of the best decisions I made for my creative career since going full-time freelance. 10/10 would recommend."

Lindsay Stripling,
Illustrator - San Francisco, CA

"Thanks to everything I learned, I met my yearly goals and beyond...the best investment in myself I could have made...”

Chris Porter
Brand Designer - Memphis, TN

"I just landed my highest paying brand identity job (1/3 of my yearly financial goal) by using all the knowledge absorbed from this amazing course and group!"

Jordyn Taylor-Robins
Designer - Vancouver, BC

Let's do this

Create your dream job. The one where you work for you.

The business course by working creatives for working creatives.

With over 9 years running an independent creative studio, we speak from experience.

Hoodzpah founders Amy and Jen Hood plus select client logos

More bang for your buck.

This course is a consolidated version of the curriculum we established for our Professional Practices class at Laguna College of Art & Design. It's all the things you wish they taught you about business in art & design school, at over half the cost of a college course.


Freelance, & Business, & Stuff Course Avg. 4 Year Public College Course Avg. 4 Year Private College Course
$495 😁

$99/mo. for 5 months

3–5 credits per course at $325/credit**

3–5 credits per course at $1,039/credit**

Sources: (averages based on U.S.)
*US Bureau of Labor Statistics   ** 

Freelance and Business and Stuff book and curriculum stacked and open to different pages

FABAS Course Curriculum

  • 1


  • 2

    Branding and Positioning

    • Position Your Brand

    • Define Your Brand Personality Traits

    • Name Your Business

    • Write Your Brand Messaging

    • Make a Business Plan

  • 3

    Setting Up Your Business

    • Setting Up Your Business (USA)

    • Collaborator Agreements

    • Registering, Licenses, and Permits

    • A Team

    • Insurance (USA)

    • Banking and Accounting

    • Resources: Accounting & Financials

    • Tax Write Offs / Deductions (USA)

  • 4

    Systems, Procedures, and Streamlining Your Business

    • Organizing Your Files

    • Client Relationship Management (+Free Templates)

    • Project Management (+Free Templates)

    • Resources: Project/Client Management

  • 5

    Running a Project, Winning Approvals, and Keeping Clients Happy

    • Project Workflow

    • Contracts (+Free Template)

    • Discovery

    • Template: Discovery Deck

    • Presenting Work

    • Template: Proof Deck Round 1

  • 6

    Budgeting and Income Planning

    • Personal Budget - Determining Your Salary

    • Making a Business Budget

    • Expense Hacks

    • Making an Income Plan

    • Passive Income

    • Ongoing Work

    • Building Your F* Fund

    • Monthly Business Checkup

  • 7

    Pricing, Proposals and Negotiation

    • Pricing

    • Hourly Rate

    • Flat Rate

    • Scale Your Price to the Client Size

    • Raising Your Rates

    • Create A Proposal

    • Template: Project Proposal

    • Negotiating Pricing

  • 8

    Marketing, Getting Work and Wooing Dream Clients

    • Clients are Just Humans

    • Getting Clients 101

    • Other Creatives as Clients

    • Make a Successful Website

    • Make Great Case Studies

    • Make Your Website Compliant and Accessible

    • Making the Work You Want To Get

    • Connecting With Dream Clients

    • Which Projects to Take On

    • Job Boards: To Do or Not to Do?

    • Resources: Marketing & Promotion

  • 9

    Resources and Parting Wisdom

    • Thoughts? Feelings? Tell Us Everything.

    • So Long and Good Luck!

    • Resources: Subcontract or Refer

    • Resources: Conferences & Creative Communities

    • Resources: Ongoing Education (Creative and Business)

Plus, you'll get access to:

  • A Slack Community of Entrepreneurs

    Access to Amy and Jen Hood and the FABAS Slack community where you can ask questions, get feedback on work, and find likeminded freelance entrepreneurs.

    "The slack channel alone is worth the price of the course."
    —Chris von Burske

  • 7 Templates & Tons of Resources

    Don’t agonize over building business templates from scratch. You can have our tried and tested templates and systems, including our Proposal Quote Deck and Project Management system.

    (A $200 value)

  • Free Copy of "Freelance, and Business, and Stuff," the Book

    You'll get an e-download of the book, which has sold over 12,000 copies worldwide!

    “Solid content from cover to cover...punctuated with little gems of humor. “ —James A.

“It felt like I was given a blueprint to the industry.

This course is for you if you are a:

→ Part time freelancer
If you want to step up your side hustle, this is for you. 

→ First-time freelancer 
If you aren’t sure where to even start, this is for you. 

→ College graduate 
If you didn't take Professional Practices, this is for you.

→ Looking to check your work 
If you've ever asked, "is this how other entrepreneurs run things? Could I improve my process?" this is for you.  

Amy Hood and Jennifer Hood filming Freelance and Business and Stuff with Voda Films

Payment Options

Pay in 5 installments,
or pay in full for 10% off

we give 5%

to support under-served communities and students at-risk of academic failure due to poverty or trauma.