Freelance and Business and Stuff video course

Learn to start and run your own creative business.

8 modules, 55+ lessons, 31 worksheets, 4 Business Templates, and 1 Slack Community

💰 Charge for value, not just for hours

🤑 Quote and present pricing to land bigger/better work

📈 Make your current business more profitable

🔥 Find and attract dream clients in dream industries

🕹️ Lead a project rather than be dragged through it

🎱 Set expectations and goals to win more approvals 

⏳ Streamline your process so you can live your life

💲Understand and manage your finances

🙏 Plus, free access to new lessons (we're adding more regularly)



"One of the best decisions I made for my creative career since going full time freelance.

Nobody has ever been so clear with me about how to approach clients, pricing and how to tackle my brand as a creative...10 out of 10 would recommend."

– Lindsay Stripling,
Illustrator - San Francisco, CA



"Thanks to everything I learned, I met my yearly goals and beyond...

The workshop forever changed how I showcase myself and my company, stay on track of financials, and remain organized with files and documents. Jen and Amy do a stellar job of communicating from start to finish, and the vibe feels more like a conversation than a lesson...which allowed me to be focused and absorb a lot of wisdom and guidance. It was the best investment in myself I could have made, and I'll forever reap the benefits of their exercises and friendship.”

– Chris Porter
Brand Designer - Memphis, TN

Based on our touring workshop and the Professional Practices curriculum we developed for LCAD



“It felt like I was given a blueprint to the industry.

I’ve read a few books on freelancing and watched videos and Skillshare classes on the subject, and they always seemed to leave me with a lot of unanswered questions. But this workshop was so packed with valuable information I felt like nothing was left out. It really seemed like you guys were sharing secrets I couldn’t find anywhere else.”

– Glenn Kelly
Designer & Illustrator - Baltimore, MD

Create an account (at no cost) to preview our "Passive Income" Lesson FREE!
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A course made by working creatives

We've been running a successful independent studio for over 9 years, working with dream clients like...

More About Your Instructors

Everything they didn't teach you in art and design school

But *HALF* the price of a college course, at your own pace,
and in a format that won't bore you to tears.

 

Freelance, & Business, & Stuff Video Course Avg. U.S. 4 Year Public College Course Avg. U.S. 4 Year Private College Course
$495 😁

$99/mo. for 5 months
(less than the avg. U.S. monthly  phone bill: $114*)		 $1,300

3–5 credits per course at $325/credit**		 $4,156

3–5 credits per course at $1,039/credit**

Sources:
*US Bureau of Labor Statistics   **studentloanhero.com 


Course curriculum

  • 1

    Intro

  • 2

    Branding and Positioning

    • Position Your Brand

    • Define Your Brand Personality Traits

    • Name Your Business

    • Write Your Brand Messaging

    • Make a Business Plan
  • 3

    Setting Up Your Business

    • Setting Up Your Business (USA)

    • Collaborator Agreements

    • Registering, Licenses, and Permits

    • A Team

    • Insurance (USA)

    • Banking and Accounting

    • Resources: Accounting & Financials

    • Tax Write Offs / Deductions (USA)
  • 4

    Systems, Procedures, and Streamlining Your Business

    • Organizing Your Files

    • Client Relationship Management System

    • Project Management

    • Project Runsheet Template

    • Resources: Project/Client Management
  • 5

    Running a Project, Winning Approvals, and Keeping Clients Happy

    • Project Workflow

    • Contracts

    • Resources: Contracts

    • Discovery

    • Template: Discovery Deck

    • Presenting Work

    • Template: Proof Deck Round 1
  • 6

    Budgeting and Income Planning

    • Personal Budget - Determining Your Salary

    • Making a Business Budget

    • Expense Hacks

    • Making an Income Plan

    • Passive Income

      FREE PREVIEW

    • Ongoing Work

    • Building Your F* Fund

    • Monthly Business Checkup
  • 7

    Pricing, Proposals and Negotiation

    • Pricing

    • Hourly Rate

    • Flat Rate

    • Scale Your Price to the Client Size

    • Raising Your Rates

    • Create A Proposal

    • Template: Project Proposal

    • Negotiating Pricing
  • 8

    Marketing, Getting Work and Wooing Dream Clients

    • Clients are Just Humans

    • Getting Clients 101

    • Other Creatives as Clients

    • Make a Successful Website

    • Make Great Case Studies

    • Make Your Website Compliant and Accessible

    • Making the Work You Want To Get

    • Connecting With Dream Clients

    • Which Projects to Take On

    • Job Boards: To Do or Not to Do?

    • Resources: Marketing & Promotion
  • 9

    Resources and Parting Wisdom

    • Thoughts? Feelings? Tell Us Everything.

    • So Long and Good Luck!

    • Resources: Subcontract or Refer

    • Resources: Conferences & Creative Communities

    • Resources: Ongoing Education (Creative and Business)

Plus, you'll get access to:

  • 14 Templates & Resources

    INCLUDING:
    1. Our ★★★★★ Bestselling Proposal Deck Template,
    2. Client Discovery Questionnaire,
    3. Discovery Deck Template,
    4. Proof Deck Template.
    (A $120 value)

  • A Slack Community of Entrepreneurs

    Access to Amy and Jen Hood and the FABAS Slack community where you can ask questions, get feedback on work, and find likeminded freelance entrepreneurs.

This course is for you if you are...

→ Part time freelancers:
If you want to step up your side hustle, this is for you. 

→ Newbs to freelancing: 
If you aren’t sure where to even start, this is for you. 

→ College graduates: 
If you didn't take Professional Practices, this is for you.

Amy Hood and Jennifer Hood filming Freelance and Business and Stuff with Voda Films



"I think Jen and Amy's course should be mandatory in every design school.”

“If you're currently a freelance creative or thinking about making the big switch to being your own boss, this course is an absolute must. Not only will Jen and Amy arm you with the tools you need to succeed as your own studio and brand, but they will give you the confidence to present yourself in a way you never have before."

– Gretchen Mayer
Creative Director - New York City, NY



"...the Slack channel alone is worth the price of the course."

Payment Options

Pay in 5 installments,
or pay in full for 10% off

we give 5%

to support under-served communities and students at-risk of academic failure due to poverty or trauma.

Learn More